Advertisements for  Randolph Caldecott’s Picture Books

Advertisements for Randolph Caldecott’s Picture Books

Randolph Caldecott

Coloured wood-engraving by Edmund Evans

8½ x 6 inches

R. Caldecott’sRide a-Cock Horse to Banbury Cross , rear cover.

An advertisement designed by Caldecott to promote his own work. The imagery of painting (easel, palette, brushes), promotes the idea of his series as works of fine art. The butler in the foreground humbly offers two listings – but the advertisement is essentially a hard sell.

Click on image to enlarge it.

Scanned image and text by Simon Cooke.